On April 14, 2018, history was made when Beyoncé Giselle Knowles-Carter renamed Coachella, Beychella. As the first black woman to ever headline the festival, Bey’s 2 hour plus set was an education, no dissertation, in all aspects of black music culture.

From stepping, recruiting former black college band alumni, and even a divine 9-styled probate, Yonce took White America deep into HBCU territory unapologetically. The HBCU experience and its impact on virtually all aspects of American culture are often ignored, yet Bey used her platform to use one of the premier music (and undeniably caucasian) festivals, to bring black excellence to the forefront. And what can I say, I’m officially apart of HBeyCU.

With the recent emergence of so many diverse forms of content that reflect the current black experience, white Americans having to grasp with the fact that African Americans are more than their entertainment. And over the past few albums and on the biggest stages, Bey’s given more than a few hints that she’s paying attention to what happening across the country.

To read more, please read https://www.theshadowleague.com/story/why-beyonce-s-coachella-performance-was-a-love-letter-to-hbcu-culture

 

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